Global Trading Convergence

TheHUB: fair exchange colocation infrastructure as a service

Global Kiwi Labs
Est. 2025

A level playing field where digital and traditional markets meet

TheHUB is building shared market infrastructure for the next generation of markets: a neutral physical and connectivity layer where trading venues, institutional traders, market makers and infrastructure providers operate on a common high-performance foundation.

A global trading convergence

The line between traditional and digital markets is blurring. TheHUB converges the best of traditional market colocation, high-performance compute, and equalized access with DeFi product innovation, and democratized access to markets.

Ecosystem

One place to build, connect and trade

The Tokyo hub

TokyoEquinix TY15Connected to AWS

Watch how the Tokyo cage works2:25(film, opens in a new tab)
TheHUB in the Tokyo market ecosystem AWS TOKYO REGION BINANCE HYPERLIQUID OTHERS EQUINIX TY2 INZAI CLICK FOR MORE DETAIL TheHUB EQUINIX TY15, TOKYO TRADING VENUES TRADING FIRMS VALIDATORS COMPUTING PROVIDERS PRIMARY PATH BACKUP PATH DOUBLEZERO GLOBAL TRADFI DATA TRADITIONAL FINANCE MILLISECONDS
TheHUB in the Tokyo market ecosystem AWS TOKYO REGION BINANCE HYPERLIQUID OTHERS EQUINIX TY2 INZAI BACKUP PATH PRIMARY PATH CLICK FOR MORE DETAIL TheHUB EQUINIX TY15, TOKYO TRADING VENUES TRADING FIRMS VALIDATORS COMPUTING PROVIDERS DOUBLEZERO MILLISECONDS GLOBAL TRADFI DATA TRADITIONAL FINANCE

Design view, not an as-built record. AWS: Amazon Web Services. TradFi: traditional finance.

TheHUB, at Equinix TY15 in Tokyo, connects to crypto exchanges on Amazon Web Services (AWS) in the Tokyo region, such as Binance, Hyperliquid and others, through Inzai (primary path) and the Equinix TY2 data center (backup path), and to global traditional-finance (TradFi) market data through DoubleZero, a private fiber network, within milliseconds. Every connection runs in both directions. Inside TheHUB are its participants: trading venues, trading firms, validators and computing providers.

Inside TheHUB

TheHUB technical overview DoubleZero device Spine market data Spine order entry & internet Cage leaves (2) Border leaf FPGA timestamps & multicast GPS clock DoubleZero network AWS gateway Own servers Bare metal Matching engine On-prem cloud Validator External participant EQUINIX TY15, TOKYO THEHUB CAGE OUTSIDE THE CAGE NETWORK CABINET LONGER COIL FIBER COIL CROSS-CONNECT DEMARCATION MARKET DATA MARKET DATA DIRECT LINK, NOT EQUALIZED TENANT TO TENANT: EQUALIZED WITHIN EACH TRAFFIC CLASS EACH SPINE IS THE OTHER'S FAILOVER
TheHUB technical overview DoubleZero network AWS gateway DoubleZero device Spine market data Spine order entry & internet Cage leaves (2) Border leaf Own servers Bare metal Matching engine On-prem cloud Validator FPGA timestamps & multicast GPS clock External participant MARKET DATA THEHUB CAGE NETWORK CABINET LONGER COIL FIBER COIL DEMARCATION OUTSIDE THE CAGE CROSS-CONNECT EQUINIX TY15, TOKYO DIRECT LINK, NOT EQUALIZED TENANT TO TENANT: EQUALIZED WITHIN EACH TRAFFIC CLASS EACH SPINE IS THE OTHER'S FAILOVER

Design view, not an as-built record. FPGA: field-programmable gate array.

TheHUB cage sits in Equinix TY15, Tokyo. Its network cabinet holds two spines split by traffic class, one for market data and one for order entry and internet traffic, each the failover for the other; two cage leaves; a border leaf; and a DoubleZero device beside the market-data spine, which exchanges market data with the DoubleZero network. The cage leaves serve what runs in the cage, each on its own line: own servers, bare metal, the matching engine, on-prem cloud and validators. The border leaf runs over a cross-connect, at the demarcation point, to external participants. Coiled fiber makes each path to the spines the same length, so traffic from one tenant to another is equalized within each traffic class. A GPS (Global Positioning System) clock drives FPGA (field-programmable gate array) timestamps at access. The FPGA also turns the market data from a venue's matching engine into multicast, which runs up the market-data spine and out to the cage leaves; the border leaf carries no market data. A direct link from the border leaf, on the order-entry and internet side, runs to an Amazon Web Services (AWS) gateway outside the building; it is not equalized.

Built for anyone who wants to operate on a level playing field

Trading venues run their matching engines on a foundation they do not have to build. Trading firms and market makers reach every venue in the facility under the same physical conditions. Node operators and infrastructure providers work from inside the same cage. Each keeps its own rules, models and edge; what they share is the infrastructure underneath.

About TheHUB

Founded in 2025, TheHUB is built and operated by Global Kiwi Labs, Inc.

  • Jamie Brown, CEO Founder of Versocom, a telecom and trading-infrastructure firm; designed latency-equalization systems for major global exchanges
  • Thiago RĂ¼diger, CSO Co-founder of Tanssi Network and CEO of the Tanssi Foundation; over nine years running operations at a Brazilian hedge fund
  • Rob Sagurton, founding advisor Co-founder of Fogo, a high-performance Layer 1 blockchain; former Jump Crypto executive
  • Mateo Ward, founding advisor Co-founder of DoubleZero, the high-performance network for blockchain validators, and of Malbec Labs

How to join

TheHUB's first facility is in Tokyo, inside Equinix TY15. Talk to the team about colocating there.

Join TheHUB